10 Best Ecommerce Software [2024]

Management is crucial for your digital shop, so with these tools, we ensure better control of your e-commerce. So you can get the most out of it without so much effort. Therefore, we have this list of the best e-commerce management software to manage your online shop effectively and get success selling online.

In today’s world, the need to digitise business is becoming more and more pressing. Globalisation, among many other things, means that you have less time to visit a physical shop.

Therefore, the ease of doing business online is indisputable. It is much more practical and quicker to access what you want through your computer, from the comfort of your home or while you work.

On the other hand, entrepreneurs have several advantages when running a digital business. Traditional shops have particular requirements that are transformed in the world of e-commerce.

One of the possible advantages of digital business is the flexibility of time. Because it is not necessary to have the physical presence of a person who opens and closes our shop, working hours are much less restricted.

In addition to this, it is possible to reduce costs in several respects, compared to what would have to be invested in a traditional business. Overall, the picture is quite positive, you can easily increase your profit margin.

Therefore, digital businesses have a great facility to increase the number of customers, exponentiating the sales possibilities enormously.

However, due to the enormous competition that currently exists for this type of business, it is necessary to make the right decisions.

Therefore, it is essential to have the necessary tools to position oneself in the market and achieve efficient development.

There are numerous programmes that are essential for the proper functioning of an e-commerce business. From programmes to create the website, through invoicing and accounting programmes, to marketing management.

Below, we present the 10 best software to successfully manage e-commerce in 2024:

1. Invoicing/billing software

This type of software plays a fundamental role in the development of any company.

This software encompasses all commercial transactions in one place. Invoicing of purchases and sales can be managed in a given time.

This type of software greatly facilitates the management of your company’s accounting. In addition, they allow you to keep better control and to keep up to date with current tax legislation.

In general, it tends to automatically transmit each invoice directly to the tax authorities. This new, simple, practical and automatic procedure will become increasingly relevant for e-commerce entrepreneurs.

When choosing the best programme, it is important to take into account how the system works.

Many of them are electronic, others work only through the cloud, and others are installable programmes that allow a free trial period.

Each of these features will be more or less relevant, depending on the needs of each type of e-commerce.

2. Shopify

Shopify is a program that specialises in creating the perfect platform to present your e-commerce to customers.

One of its biggest advantages is its ease of use. It features a highly flexible and user-friendly interface.

Because of this, once you start the process of creating your Shopify account, your e-commerce will be up and running in just a few minutes.

It is possible to design our shop without any computer knowledge, as it is made with the common user in mind.

Once we have filled in our basic information, we will find at our disposal around 100 templates to build the website.

This software manages orders in seconds, sending an email or mobile notifications every time there is a sale.

It is a completely paid platform, but it offers innumerable benefits that make it one of the best for designing e-commerce.

3. Prestashop

This platform, unlike the previous one, is completely free. It is also a software specialised in the design of websites for e-commerce businesses.

Prestashop has different configurable modules to design our online shop to our liking. In addition, it has a navigation assistant and its panel is extremely simple.

It has more than 300 functionalities, but it is possible to choose to buy additional modules if necessary.

In general, it offers high-quality management of orders and the customer’s purchasing process.

In addition to this, it has the ability to detect where a customer is located in order to calculate prices and taxes.

4. Stripe

It is a very practical and useful digital payment software for users. It has certain similarities with PayPal, the most popular online payment programme in recent years.

However, the main advantage Stripe has over PayPal is that it is managed directly from our website.

This means that the software will not send the buyer to a different website to manage their payment, but rather it will be integrated into our e-commerce. This makes it very light and easy to use.

Through this payment gateway, it is possible to connect our e-commerce with a bank account to receive payments directly from our customers.

It is adapted to debit cards, credit cards and mobile payment applications. In addition, the fees are low compared to other platforms.

This software has a trial mode to learn how to use it before linking it to your e-commerce. The customer does not have to be affiliated to the payment platform, just fill in their card details and the procedure will be completed from the web.

Additionally, if you’re looking for price optimization and management software, Syncron price management software is among the best options.

5. Bigcommerce

It is an e-commerce platform that is growing rapidly in recent years.

This program offers numerous templates to design an e-commerce website. It specialises in offering the best options adaptable to the needs of each shop, business or entrepreneur.

In addition to this, it has tools that allow you to offer coupons and promotions to your customers whenever you want. As well as the possibility of sharing content on different social networks.

On the other hand, it allows you to classify products, process orders and track inventory in an agile way.

It has different marketing tools that can be very beneficial for any e-commerce.

It allows us to explore different SEO functionalities to position our shop in the most appropriate search engines.

It is fully adapted to mobile devices and allows us to integrate our e-commerce with marketplaces such as Amazon or eBay.

6. Wix Store

With this software, it is possible to add dropshipping products to our shop. This type of product management avoids the need to manage inventory or take care of shipping.

The e-commerce would have a large number of products whose shipment would be managed directly by another company.

It is possible to customise the product page with options such as Gallery of related products, “Buy now” button, product information tables or display a unit price.

It also features impressive galleries, secure payments and multiple sales channels.

It features the option for customers to save their personal information through “Wish List”, “My Orders”, “My Addresses” or “My Wallets”.

Another advantage is that it is completely free of charge. However, it offers several payment options, which are linked to increasing the benefits of the software.

Some of them are related to updates, removal of advertisements or increasing storage capacity.

7. Hubspot

Hubspot is a software specialised in marketing, particularly for digital shops.

Good marketing management is essential to help any business grow. Especially in the case of e-commerce, making our products known in the right way to the right public is essential.

Therefore, a programme like this one can help you to manage marketing strategies in the best possible way.

This software will allow us to create and manage different tools and strategies to attract traffic to our website.

On the other hand, it has tools that facilitate the management of social networks, as well as online advertising campaigns. It is able to contribute to the optimisation of content for the conversion of our visitors into loyal customers.

In addition to this, it has automatic sending of newsletters or emails depending on the actions performed by the user.

8. Magento (now Adobe Commerce)

Magento, now known as Adobe Commerce, is a powerful ecommerce platform designed for businesses of all sizes, but particularly those with a large product catalog or complex needs.

Here’s what makes it stand out:

• Open-Source with Scalability: Unlike some hosted platforms, Magento offers an open-source core, giving you immense control over customization. This makes it highly scalable, allowing your online store to grow alongside your business.
• Feature-Rich & Flexible: Out of the box, Magento offers a vast range of features for managing products, inventory, customer accounts, marketing, and payments. Additionally, the open-source nature allows for extending functionality through a massive ecosystem of extensions and plugins.
• Targeted at Developers: While Magento offers a user-friendly admin interface, it’s important to note that it’s more developer-oriented than some of its competitors. If you have an in-house developer team or are comfortable working with freelance developers, this level of customization can be a major advantage.
• Integration & Ecosystem: Magento integrates smoothly with various third-party tools for accounting, shipping, marketing automation, and more. This allows you to tailor your online store to your specific needs and workflows.

The trade-off for this power and flexibility is complexity. Setting up and managing a Magento store requires more technical expertise compared to drag-and-drop solutions.

However, for businesses with the resources to invest and a desire for complete control over their online presence, Magento (now Adobe Commerce) remains a powerful platform worth considering.

9. Squarespace

Squarespace has carved a niche in the ecommerce world by prioritizing beautiful design and user-friendliness.

It’s ideal for entrepreneurs or small businesses who want to create a visually stunning online store without needing extensive coding knowledge.

Squarespace Strengths:

• Drag-and-Drop Editing: Squarespace’s interface allows you to visually build your online store using pre-designed templates and modules. It’s perfect for beginners with no coding experience.
• Website & Ecommerce Combined: Unlike some platforms solely focused on ecommerce, Squarespace integrates website creation and online store features seamlessly. This is ideal if you want a cohesive brand experience.
• Mobile-Responsive Design: In today’s mobile-first world, Squarespace ensures your online store looks perfect and functions smoothly on any device, from desktops to smartphones.
• Marketing & Analytics Tools: Squarespace offers built-in features to help you market your store, including email marketing tools and basic analytics to track your sales performance.

Squarespace Considerations:

• Limited Customization: While templates offer flexibility, Squarespace doesn’t cater to users who want highly customized online stores.
• Transaction Fees: While Squarespace itself has no transaction fees, some payment gateways may charge them per sale. It’s important to factor this into your pricing decision.
• Scalability for Growth: Squarespace might not be the best long-term solution for businesses expecting massive growth. More complex needs might require a platform with greater scalability.

Who is Squarespace For?

Squarespace is a great choice for:

• Creative Businesses: Artists, designers, or anyone who wants a beautiful online store that showcases their products visually.
• Startups & Small Businesses: Entrepreneurs launching their first online store and looking for an easy-to-use platform with built-in marketing features.
• Service-Based Businesses: Squarespace can also be a good fit for businesses selling services or appointments if they want a website with a simple online booking system.

If you prioritize a user-friendly experience, beautiful design templates, and a solution that combines website building with ecommerce, Squarespace is definitely worth considering! However, businesses with complex needs or anticipating significant growth might need a more scalable platform.

10. OroCommerce

OroCommerce is a powerful open-source ecommerce platform designed specifically for the complexities of the B2B (business-to-business) landscape. If you sell to other businesses rather than individual consumers, OroCommerce offers features tailored to your unique needs.

Unlike platforms like Shopify, OroCommerce assumes you’ll need complex pricing structures. It can handle negotiated discounts, customer-specific catalogs, and multi-tiered pricing based on order volume with ease. Its built-in Request for Quote (RFQ) system streamlines the common B2B sales process.

Inventory management is robust on OroCommerce. It’s suitable for businesses with multiple warehouses, complex product bundles, and intricate supply chains. You can manage different sales channels, online and offline, from a centralized location.

OroCommerce is highly customizable. While this requires more technical expertise (or developers on staff), it means it can scale and adapt alongside your business’s growth, no matter how niche your requirements are. Since it’s open-source, you’re not locked into proprietary add-ons – if you can build it, OroCommerce can support it.

While OroCommerce’s community edition is free, their enterprise-level plans provide additional support and advanced features. It’s ideal for mid-sized to large B2B companies that need a flexible, reliable ecommerce platform that keeps pace with their ambitions.

In conclusion.

Currently, all types of companies or commercial sectors are opting to move to the world of digital shops.

Because of this, there are countless programmes specialised in the development of e-commerce.

Each one with its own characteristics and offering different specialised services. Therefore, we have multiple options adaptable to our specific requirements.

It is important to take into account the characteristic elements of each of them in order to make the right decision.

It can be overwhelming to have so many different options, so it is advisable to take the time to study our needs.