Business

Why You Need To Personalize Your WP Site & How to Do It Right

For those who just started using WordPress and want to navigate it efficiently, or feel like they’re lacking a thing or two on the website they’re trying to build, then this article’s here to help you do that. We know all the useful tools you can take advantage of, so stick around.

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Moving on, here’s how you can take your WP to the next level:

Why Should You Customize Your WordPress Page?

First impressions matter, and if your goal is to make an impact or make a page that’s memorable, or if you want to simply convey your services or product in the best light, then you’ll need to make an effort to customize and personalize your page.

There are pre-made themes on WP suited for different types of niches; however, you can personalize those to suit your interests. You may want to use your own logo, colors, font size and style, and your own images.

The degree to which you can personalize a website also depends on the theme you choose. Some themes give you more customization options, and some might not. At the end of the day, if you want your brand, business, or services to stand out, then you have to go the extra mile and customize.

Customizing your WP site will also have other benefits that we think are important:

  • You customize for your site to be more secure.
  • You can use SEO techniques to make it rank better or rank at the top for search engines.
  • You can drastically improve the user interface and experience (UI/UX).
  • You can make it easier to maintain and manage.

WP is very customizable, and they’ve streamlined the process for users to be able to get around personalization. There’s also a variety of ways you could go about doing it.

Take Advantage of the WP Customizer

WP 4.7 and versions beyond it allow users to add custom CSS directly from the admin point. If you know how to write in CSS, then this will give you an advantage since customizing the CSS directly gives you a full scope of control over how your website’s appearance will look like. You can access this by going to; ‘Appearance’ and then clicking ‘Customize.’

Switch to Static Homepage Setting

Here’s a useful tip that can be easily overlooked – you should use a static homepage, especially if you’re running a blog. Switching to a static homepage can potentially get you more subscribers, and you could probably make more money with your site.

You can do this by promoting the best posts you have on your blog instead of your latest posts. So, how do you switch to a static homepage? It’s easy:

  • Go to the WP Dashboard.
  • Go to settings.
  • In settings, you should see the option to switch to a static homepage.

Use Elementor

Bloggers and website users can create a custom homepage in a lot of ways, but a popular way to go about it is by using Elementor. It’s a plugin for WP that builds pages. The good thing about the Elementor plugin is that it can create entire pages, and you can personalize it to your heart’s desire.

Use Other Plugins

There are tons of plugins that can expand your customization power and control when it comes to your WP site, so take full advantage of what’s out there. If you don’t know any, research your best options. We’ve already recommended Elementor, but there are other plugins as well.

  • WooCommerce: best for making eCommerce websites.
  • AIOSEO: best for optimizing WP pages.
  • WPForm: best for making forms for your website’s call-to-action sector.

Those are some of the best ones out there, but there are many options for plugins for almost everything you can imagine your WP might need. There are also custom CSS plugins that enable users to make changes no matter what theme they choose. Here are some good options we recommend:

  • Simple Custom CSS and JS: allows users to add CSS and JavaScript entries.
  • CSS Hero: for those who aren’t into coding. CSS hero lets you edit CSS without having to write code.

Install A BackUp Plugin

Back up your website. Just do it. If anything ever happened, imagine the excruciating feeling of having to start from scratch. So, if you want to avoid that, then back everything up. This is fundamental.

You can do this by simply installing a backup plugin to avoid any disasters from server crashes, hackers, and everything else. Here are some backup plugins you can use:

  • UpdraftPlus
  • BlogVault
  • JetPack

They’re all free, with a premium subscription for those who want the option. Backing up your website should be the first thing to do after you’ve completed making all the sections, all the subpages, and the call-to-action forms on your webpage.

Try backing it up once you’ve finished everything you intended to put up on your WP, so it can back up the whole thing instead of just a part of it. Once you’ve done it and you’ve done it properly, you won’t have to worry about losing copious amounts of data and never being able to access them again.

Personalization Without Plugins

You can customize and personalize without using plugins as well, they just make it easier for you and give you more options, so we do recommend them. However, some parts of the process can be done without them.

For example, if you want to customize your header, you can do it without the plugin. The header is a vital part of your website, and it can make or break the customer’s attention and attraction to what you’re offering. Don’t underestimate the power of a good header.

The header typically runs across the top of any page, so you’ll want to customize and personalize it. Here’s how you do it:

  • Go to ‘Appearance.’
  • Click on ‘Header.’
  • Depending on the theme you chose for your WP site, your header personalization options will be different. Some headers are images, others can be videos.
  • To change the header, click ‘Change Image.’
  • Don’t forget to hit the ‘Publish’ button to save your changes when you’ve finished choosing your header image/video.

Make sure you only use high-quality images or videos for your webpage. There are plenty of them you can use royalty-free online. Unsplash and Pexels are good sources for this.

Final Thoughts

Fine-tuning your WP page and making it into the best version of itself doesn’t need to be complicated. Follow our tips and advice to streamline that process, and use the many shortcuts and useful plugins to get it done faster, more efficiently, and come out looking great.

Having a well-crafted website spells business, traffic, exposure, and profits nowadays, and almost all major businesses have their own website. So, if you want to compete and if you’re serious, then use what you can at your disposal. We hope we’ve helped.

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